MONTVALE, N.J. -- Feb. 22, 2006 -- Reflecting a rapidly growing trend toward theme-based Webcast series, CRMXchange reports a significant increase in the number of Webcast series it is hosting for its contact center clients.
CRMXchange.com, a leading destination for contact center information and ideas, is currently scheduled to host free Webcast series for Bay Bridge Decision Technologies, Cisco Systems, etalk, Inova Systems, NICE Systems, Nortel Multimedia Applications and SER Solutions.
"The trend is real. Many of the companies for which we hosted single events in the past are now asking us to host themed Webcast series consisting of three to five individual sessions, spaced about four weeks apart," said Larry Matte, CRMXchange co-founder.
Several key factors seem to account for the rise in popularity and effectiveness of the Webcast series, said CRMXchange co-founder Sheri Greenhaus. "Having access to information about the entire series at one glance seems to act as a catalyst to registration. Participants then are able to plan their time more effectively and often sign up for the entire series at once. As the host site responsible for the marketing and operational success of these events, we are able to double the impact of our promotional activities as we market both the series and the individual sessions."
"We've been hosting Webcasts for more than five years and have gained a deep understanding of what works and what doesn't," said Matte. "Our clients have come to rely on us as a sounding board to avoid wasting time and money and turning off attendees."
CRMXchange is currently managing theme-based Webcast series on such topics as "Creating More Effective Communication," "Gauging Contact Center Performance," "The Economics of Customer Relationships" and "Turning the Contact Center Into a Profit Center."
For a complete schedule and description of these free Webcast series and for easy registration, please visit CRMXchange Online Events at http://www.crmxchange.com/call_center_forums.asp#sessions.
CRMXchange provides a turnkey Webcast series solution, which includes the presentation platform, audio, and management of the entire registration process. The Web site supports each Webcast series through a variety of proven co-marketing programs aimed at contact center senior professionals who account for more than 64,000 visits to the Web site each month. CRMXchange ensures a smooth and effective event, delivers a list of registrants and attendees for follow-up, and conducts attendee surveys, which provide crucial feedback for future events.
