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iLinc Communications Invests in Products and Marketing to Support Aggressive Growth Plans

24 March 2004

PHOENIX--(BUSINESS WIRE)--March 24, 2004-- iLinc Communications, Inc. (AMEX:ILC), the most feature-rich, secure and scalable Web conferencing software available, announced branding and marketing initiatives to support the continued development and upgrading of its Web conferencing and collaboration products.

With the recent upgrade of the product suite to version 7.3, iLinc Communications is continuing to enhance its award-winning software in response to customer needs and market trends. iLinc Communications offers a suite of solutions for Web conferencing: Hosted - a traditional ASP service model billed on a pay-per-use or per-seat mode; Installed - a one-time investment in iLinc Communications software that resides inside a customer's network; or Hybrid - a combination of Hosted and Installed that allows a corporation to make a one-time investment to license the software with hosting and management in a dedicated co-location facility.

iLinc Communications will soon offer the option of Web conferencing with integrated phone conferencing. The new option gives users the ability to participate in a dial-in phone conference "On Demand" with an interactive Web conference. Customers will enjoy the convenience of a single bill for both phone and Web conferencing charges.

"iLinc is making a commitment to continue its investment in the products and people supporting the growth of the Company," said Mark Yeager, iLinc Communications vice president of marketing. "We understand the importance of building a strong brand and company through superior products and strategic marketing communications, and our team is committed to providing the best Web conferencing solution."

To support product development and growth goals, the Company expanded the marketing team with the addition of Linda Visintin, director of marketing communications, and John Tierney, director of product marketing. Both Visintin and Tierney bring skills and knowledge that are invaluable for iLinc Communications: telecommunications, Internet and Fortune 100 marketing initiatives.

Tierney is responsible for directing the product marketing of iLinc Communications products and services. Previously, Tierney was a product manager with America Online (AOL), overseeing the development and marketing for AOL service products, including chat and customer Web hosting. He also implemented interactive marketing programs for major desktop computer manufacturers (Dell, Hewlett Packard, Gateway) and leading retailers (Sears, Target, Wal-Mart). Prior to AOL, Tierney served in marketing leadership roles with Bell Atlantic and IBM.

As director of marketing communications, Visintin is responsible for all marketing communications activities, including sales collateral, Web site, and public relations. Prior to iLinc Communications, Visintin managed a $2 million annual marketing budget for Avnet. Prior experience includes more than 10 years of marketing communication experience at Dell, EarthLink, CDI and Motorola.

The Company's recent name change to iLinc Communications illustrates the growth strategy and renewed focus on specific industries that need secure, scalable and feature-rich Web conferencing. To better exemplify the new vision for iLinc Communications, a new Web site and integrated sales collateral will be unveiled on March 31, 2004.

About iLinc Communications, Inc.

Phoenix-based iLinc Communications, Inc. is dedicated to helping corporations increase productivity through more efficient communications using Web conferencing and Web collaboration. From its roots in Web-based information systems and training, iLinc Communications developed a powerful, easy-to-use suite of services. As a fully scalable and secure solution with the highest AES data encryption guidelines in the industry, iLinc Communications Web conferencing services save organizations time and money while improving the effectiveness of the organization's communications. iLinc Communications' core suite of business conferencing and collaborative products - MeetingLinc, LearnLinc, ConferenceLinc, and SupportLinc - deliver the best Web conferencing experience in the industry, second to none. For more information about iLinc Communications, please visit its Web site at http://www.ilinc.com.


 

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