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Software from iNet Strategy Paves the Way for Client's Growth

14 June 2004

NASHVILLE, Tenn.--June 14, 2004--In the ten months since MEDIAmail Packaging & Fulfillment Services, Inc. contracted with Nashville-based iNet Strategy to develop a specialized package processing application, their business has more than doubled. The company, with locations in Lebanon and Cookeville Tennessee, acts as a clearing-house for its clients' time-sensitive shipments. They receive bulk shipments of pre-packaged goods from their customers, scan, weigh, electronically manifest, and ship each individual package. MEDIAmail also offers warehousing, distribution, and packaging services to its customers.

While it is an oversimplification to attribute the company's growth to iNet Strategy's solution, the application did unquestionably facilitate that growth. MEDIAmail President Nelson Remus' aggressive growth plan necessitated that the company be able to win the business of clients in the high-volume distribution business. This market requires the ability to handle huge volumes, turn them around rapidly, and ensure their accuracy. "In going after one contract, for example, we knew we'd be dealing with the delivery of 30,000 packages daily- People would be waiting for their products," says Remus. "We knew we'd have to assure the customer that we would get the right product shipped to the right person on-time." Since every order required customer specific information incorporated into the package, the challenge was to merge orders and on demand print services.

iNet Strategy developed a proprietary electronic mail manifesting system, giving MEDIAmail the ability to prepare and track packages per the strict bulk (high volume) mailing guidelines of the US Postal Service and other commercial delivery service companies, such as FedEx. The system makes MEDIAmail the first company in middle Tennessee to provide electronic manifests to the local Post Office. Gerald A. Branim, iNet Strategy Chief Technology Officer, speaks of the chemistry between the two companies, "We have an extremely close working relationship with MEDIAmail. We are on-site there at least once a week to rollout new system enhancements or meeting to help identify the business requirements for the next round of enhancements to the system. In fact, we are so close that MEDIAmail is actually taking us to meet with their potential clients to help with any system integration issues that may arise from the new business. This is a vote of confidence that MEDIAmail places in our technical abilities, our professionalism, and above all, our business ethics and practices."

MEDIAmail's confidence in the solution iNet Strategy developed for them is strong. They are continuing to leverage its capabilities and scalability to go after new business. "We're looking forward to moving into the next phase," says Remus "which means bringing more automation and adding more modules that will be unique within the industry, putting MEDIAmail in a distinctively advantageous competitive position."

About iNet Strategy

iNet Strategy is a full service provider offering a framework for end-to-end solutions - strategy to implementation and support. iNet Strategy offers a wide range of services, including network Services, web design, web application development and integration, e-business consulting, communication services and managed hosting.


 

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