Channel Intelligence and Mirror Image Speeds Site Transactions by Nearly 70 Percent
13 July 2004
WOBURN, Mass. -- July 13, 2004 -- Mirror Image(R) Internet, a leading adaptive network for online content, application and transaction delivery, today announced its successful year-long alliance with Channel Intelligence, a Florida-based commerce data interchange services company, who has experienced dramatic improvements to online performance, on-demand scalability and guaranteed site availability of its channel management services for manufacturing and retailing clients.
The alliance has also been instrumental in creating recurring and non-recurring cost savings for Channel Intelligence. By leveraging Mirror Image's patented Content Access Point(R) (CAP) network, the company achieved dramatic cost-savings on equipment, licenses and maintenance fees, allowing for further investment in its core services and technology.
In order to provide a seamless customer experience for its client list of product manufacturers and retailers, Channel Intelligence required an integrated solution to offload database transactions and provide customized alerting and reporting without requiring a huge investment. Since selecting Mirror Image, Channel Intelligence has offloaded nearly 70 percent of its transaction processing and significantly improved online performance, according to Tom Geraghty, vice president of operations at Channel Intelligence.
"As our business continues to gain momentum, Mirror Image allows us to instantly scale to meet growing demand while maintaining an efficient environment for our clients to do business," Geraghty stated. "By quickly developing customized alerting and monitoring tools, Mirror Image's support team has enabled us to better manage our services and traffic."
Channel Intelligence's services enhance selling opportunities for product manufacturers by linking the manufacturers with retailers, resellers and consumers via a comprehensive database of product information, pricing and availability. The company serves an impressive list of more than 70 manufacturing customers, including Canon, Hewlett Packard, Samsung and Iomega. These manufacturers of well-known and commercially successful products benefit from their channel sales involvement with Channel Intelligence's more than 250 retail partners, including Best Buy, Circuit City, CompUSA, OfficeMax, RadioShack and Sears.
"The flexibility of our content delivery and Web computing solutions offer companies the increased Web site performance and ensured reliability they need to run a successful online business," said Frank Brilliant, Vice President of Sales and Marketing for Mirror Image. "By customizing our adaptive CAP network to meet their business objectives, Channel Intelligence leaves the heavy lifting to us while they focus on their core business of bringing manufacturers and retailers together to drive sales."
About Channel Intelligence
Founded in 1999 and headquartered near Orlando, Fla., Channel Intelligence develops suites of commerce data interchange services, which enhance the online and offline sales process among manufacturers, retailers, value-added resellers (VARs) and consumers. Channel Intelligence serves more than 70 manufacturers and 250 retailers worldwide with SellPath(SM) Services and BrandPath(SM) Services that increase channel sales. For more information about Channel Intelligence's suites of commerce services, visit the company Web site at www.channelintelligence.com.
About Mirror Image Internet
Mirror Image(R) Internet, a leading adaptive network for online content, application and transaction delivery, provides innovative Web computing solutions that offer e-businesses a smarter way to create more engaging Web experiences for users worldwide. With an enterprise-class platform combining an optimal mix of connectivity, processing power and storage, Mirror Image gives retail, advertising/media and software companies the control they need to deliver the Right Content to the Right Customer at the Right Time. Principally owned by Xcelera Inc. (AMEX:XLA), Mirror Image increases revenue opportunities, reduces infrastructure costs and improves customer satisfaction for Global 2000 enterprises, e-businesses and service/hosting providers worldwide through its corporate headquarters in Woburn, Massachusetts. For additional information, please visit www.mirror-image.com or call +1 866 374 4113.
